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Managing Business Relationships, 3e | David Ford, Lars-Erik Gadde, Hakan Hakansson, Ivan Snehota |
Global Marketing Management, 5th Edition International Student Version | Masaaki (Mike) Kotabe |
Marketing Research, International Student Version, 8th Edition | Carl McDaniel, Jr., Roger Gates |
Managing Customers Profitably | Lynette Ryals |
Marketing Mistakes and Successes, 12th Edition | Robert F. Hartley, Cindy Claycomb |
Marketing Research Essentials, 8th Edition | Carl McDaniel, Jr., Roger Gates |
Marketing Ethics | George G. Brenkert |
Marketing Research Essentials, 7th Edition | Carl McDaniel, Jr., Roger Gates |
Service Management and Marketing: Customer Management in Service Competition, 3rd Edition | Christian Gronroos |
In Search of a New Logic for Marketing: Foundations of Contemporary Theory | Christian Gronroos |
Services Marketing Management: A Strategic Perspective, 2nd Edition | Hans Kasper, Piet van Helsdingen, Mark Gabbott |
Beyond Traditional Marketing: Innovations in Marketing Practice | Kamran Kashani, Jean-Pierre Jeannet, Jacques Horovitz, Sean Meehan, Adrian Ryans, Dominique Turpin, John Walsh |
International Marketing Research, 3rd Edition | C. Samuel Craig, Susan P. Douglas |
Marketing Mistakes and Successes, 11th Edition | Robert F. Hartley |
International Marketing: Consuming Globally, Thinking Locally | Andrew McAuley |
Understanding Marketing: A European Casebook | Celia Phillips, Ad Pruyn, Marie-Paule Kestemont |
Marketing Research, 10th Edition, International Student Version | David A. Aaker |
Essentials of Marketing Research, 2nd Edition | V. Kumar, David A. Aaker, George S. Day |
Internet Marketing , 3rd Edition | Charles F. Hofacker |
Services Marketing | David L. Kurtz, Kenneth E. Clow |
Marketing Theory: Evolution and Evaluation | Jagdish N. Sheth, David M. Gardner, Dennis E. Garrett |
Wiley Pathways Marketing, 1st Edition | Alexander Hiam |
Wired Marketing: Energizing Business for e-Commerce | Glenn Hardaker, Gary Graham |
Introducing Marketing Research | Paul Baines, Bal Chansarkar |
Marketing, 2nd Edition | Greg Elliott, Sharyn Rundle-Thiele, David Waller |
Marketing for Engineers, Scientists and Technologists | Tony Curtis |
Sales Management: Concepts and Cases, International Student Version, 10th Edition | William L. Cron |
Wiley Pathways Selling, 1st Edition | Tom Hopkins, Douglas J. Dalrymple, William L. Cron, Thomas E. DeCarlo |
Retailing in the 21st Century | Chris Thomas, Rick Segel |
Employee Management and Customer Service in the Retail Industry | Chris Thomas, Gary Heil |
Process Improvement and Quality Management in the Retail Industry | Stephen George, Chris Thomas, Arnold Weimerskirch |
Management of Retail Buying | R. Patrick Cash, Chris Thomas, John W. Wingate, Joseph S. Friedlander |
Supply Chain Management in the Retail Industry | Michael H. Hugos, Chris Thomas |
Loss Prevention in the Retail Business | Rudolph C. Kimiecik, Chris Thomas |
Geographic Information Systems and Science, 2nd Edition | Paul A. Longley, Michael F. Goodchild, David J. Maguire, David W. Rhind |
Managing Retail Consumption | Barry J. Davies, Philippa Ward |
Sustainability Marketing: A Global Perspective, 2nd Edition | Frank-Martin Belz, Ken Peattie |
Supply Network Strategies, 2nd Edition | Lars-Erik Gadde, Hakan Hakansson, Goran Persson |
Competitive Success, How Branding Adds Value | John A. Davis |
Marketing Communications: A Brand Narrative Approach | Micael Dahlen, Fredrik Lange, Terry Smith |
The Business Marketing Course: Managing in Complex Networks, 2nd Edition | David Ford, Lars-Erik Gadde, Håkan Håkansson, Ivan Snehota |
Sustainability Marketing: A Global Perspective | Frank-Martin Belz, Ken Peattie |
Developing Sourcing Capabilities: Creating Strategic Change in Purchasing and Supply Management | Bjorn Axelsson, Frank Rozemeijer, Finn Wynstra |
Quantitative Analysis in Marketing Management | Luiz Moutinho, Mark Goode, Fiona Davies |
Marketing Management: A Value-Based Approach | Gregory Whitwell, Bryan A. Lukas, Peter Doyle |
Basic Marketing Management, 2nd Edition | Douglas J. Dalrymple, Leonard J. Parsons |
Connective Branding: Building Brand Equity in a Demanding World | Claudia Fisher, Christine Vallaster |
Value-based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value, 2nd Edition | Peter Doyle |
Critical Marketing: Issues in Contemporary Marketing | Mark Tadajewski (Editor), Douglas Brownlie (Editor) |
Strategic Market Relationships: From Strategy to Implementation, 2nd Edition | Bill Donaldson, Tom O'Toole |
Strategic Market Management, European Edition | David A. Aaker, Damien McLoughlin |
Geodemographics, GIS and Neighbourhood Targeting | Richard Harris, Peter Sleight, Richard Webber |
Rethinking Marketing: Developing a New Understanding of Markets | Håkan Håkansson (Editor), Debbie Harrison (Editor), Alexandra Waluszewski (Editor) |
The Art & Science of Interpreting Market Research Evidence | D. V. L. Smith, J. H. Fletcher |
Strategic Marketing: In the Customer Driven Organization | Frank Bradley |
Project Marketing: Beyond Competitive Bidding | Bernard Cova, Pervez Ghauri, Robert Salle |
The Marketing Plan, 5th Edition | William A. Cohen, PhD |
Accounting Information Systems: Controls and Processes, 1st Edition | Leslie Turner, Andrea Weickgenannt |
Risks, Controls, and Security: Concepts and Applications, 1st Edition | Vasant Raval, Ashok Fichadia |
Modeling and Designing Accounting Systems: Using Access to Build a Database | C. Janie Chang, Laura R. Ingraham |
Core Concepts of Accounting Information Systems, 11th Edition | Nancy A. Bagranoff, Mark G. Simkin, Carolyn Strand Norman, Ph.D., CPA |
Accounting Information Systems: Understanding Business Processes, 3rd Edition | Brett Considine, Alison Parkes, Karin Olesen, Derek Speer, Michael Lee |
Turner, Accounting Information Systems: The Processes and Controls, 2E | Leslie Turner, Andrea Weickgenannt |
Accounting Information Systems and Internal Control, 2nd Edition | Eddy Vaassen, Roger Meuwissen, Caren Schelleman |
Accounting Information Systems, 12th Edition International Student Version | Mark G. Simkin, Carolyn A. Strand Norman |
Accounting Information Systems: Essential Concepts and Applications, 4th Edition | Joseph W. Wilkinson, Michael J. Cerullo, Vasant Raval, Bernard Wong-On-Wing |
Accounting and Auditing Research: Tools and Strategies, 8th Edition | Thomas R. Weirich, Thomas C. Pearson, Natalie Tatiana Churyk |
Contemporary Issues in Accounting | Michaela Rankin, Patricia Stanton, Susan McGowan, Kimberly Ferlauto, Matthew Tilling |
Accounting Research: Tools and Strategies, 7th Edition | Thomas R. Weirich, Thomas C. Pearson, Natalie Tatiana Churyk |
Financial Accounting Theory and Analysis: Text and Cases, 10th Edition | Richard G. Schroeder, Myrtle W. Clark, Jack M. Cathey |
Accounting Theory, 7th Edition | Jayne Godfrey, Allan Hodgson, Ann Tarca, Jane Hamilton, Scott Holmes |
Managerial Accounting, 1st Edition | Charles E. Davis, Elizabeth Davis |
Business Planning and Control: Integrating Accounting, Strategy, and People | Bruce Bowhill |
Managerial Accounting 5th Edition | James Jiambalvo |
Audit Sampling: An Introduction , 5th Edition | Dan M. Guy, D. R. Carmichael, O. Ray Whittington |
Core Concepts of Information Technology Auditing | James E. Hunton, Stephanie M. Bryant, Nancy A. Bagranoff |
Modern Auditing: Assurance Services and the Integrity of Financial Reporting, 8th Edition | William C. Boynton, Raymond N. Johnson |
Auditing and Assurance Services: Understanding the Integrated Audit, 1st edition | Karen L. Hooks |
Forensic Accounting and Fraud Examination, 1st Edition | Mary-Jo Kranacher, Richard Riley, Joseph T. Wells |
Principles of External Auditing, 3rd Edition | Brenda Porter, David Hatherly, Jon Simon |
Principles of Fraud Examination, 4th Edition | Joseph T. Wells |
Modern Auditing, 3rd Edition | Graham Cosserat, Neil Rodda |
Advanced Accounting, Study Guide with Working Papers in Excel , 4th Edition | Debra C. Jeter, Paul Chaney |
The Essential Guide to Internal Auditing, 2nd Edition | K. H. Spencer Pickett |
Advanced Accounting, 5th Edition International Student Version | Debra C. Jeter, Paul K. Chaney |
Contemporary Issues in Accounting | Margaret Drever, Patricia Stanton, Susan McGowan |
Accounting Theory, 7th Edition | Jayne Godfrey, Allan Hodgson, Ann Tarca, Jane Hamilton, Scott Holmes |
Financial Accounting Theory and Analysis: Text and Cases, 10th Edition | Richard G. Schroeder, Myrtle W. Clark, Jack M. Cathey |
Accounting Research: Tools and Strategies, 7th Edition | Thomas R. Weirich, Thomas C. Pearson, Natalie Tatiana Churyk |
Accounting and Auditing Research: Tools and Strategies, 8th Edition | Thomas R. Weirich, Thomas C. Pearson, Natalie Tatiana Churyk |
Accounting Information Systems: Understanding Business Processes, 3rd Edition | Brett Considine, Alison Parkes, Karin Olesen, Derek Speer, Michael Lee |
Turner, Accounting Information Systems: The Processes and Controls, 2E | Leslie Turner, Andrea Weickgenannt |
Accounting Information Systems and Internal Control, 2nd Edition | Eddy Vaassen, Roger Meuwissen, Caren Schelleman |
Financial Reporting and Analysis | John Dunn |
Detecting Earnings Management | Gary Giroux |
Core Concepts of Financial Analysis: A User Approach | Gary Giroux |
Corporate Governance and Ethics | Zabihollah Rezaee |
Risk Management and Financial Institutions, 3rd Edition | John Hull |
Corporate Finance: Theory and Practice, 3rd Edition | Pascal Quiry, Yann Le Fur, Antonio Salvi, Maurizio Dallochio, Pierre Vernimmen |
The Analysis and Use of Financial Statements, 3rd Edition | Gerald I. White, Ashwinpaul C. Sondhi, Dov Fried |
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